Google Ads Audit
Google Ads Audit. Find Out Exactly Where Your Budget Is Leaking.
Most Google Ads accounts we audit are wasting 20-40% of their monthly budget on clicks that will never become customers. The fix is usually not complicated.
What Real Audit
What a Real Google Ads Audit Looks Like
Not a 5-minute scan from a tool. A human reviewing your account line by line. Brock Olsen personally reviews every audit with years of experience across 10+ industries. Most accounts leave 20-40% of budget on the table.
Checklist
The 12-Area Audit Checklist
Account Structure, Keyword Targeting, Negative Keywords, Ad Copy, Landing Pages, Bid Strategy, Conversion Tracking, Quality Score, Geographic Targeting, Device Performance, Ad Scheduling, Budget Allocation.
What We Find
What We Typically Find Wrong
Broad match keywords without negatives, misconfigured conversion tracking, overly wide geographic targeting, mismatched landing pages, wrong bid strategies, overstuffed ad groups.
Deliverables
What You Get After the Audit
Written report with prioritized findings. Estimated wasted spend. Specific recommendations. 30-minute walkthrough call. No obligation. Three paths: implement yourself, hire us, or take the report elsewhere.
The number one thing I find in audits is broad match keywords running with no negative keyword list. I audited an account last month that had spent $4,200 on searches that had nothing to do with the business. That is not a Google problem. That is a management problem.
In our experience, the majority of accounts we audit have wasted spend in the 20-40% range.
Not because the industry is too competitive. Because the account structure, keyword matching, and negative keyword lists were never set up properly.
0
Outsourced work
2
WA + ID offices
1
Point of contact
100%
Asset ownership
Request your free Google Ads audit
Takes about 60 seconds. Results within 3-5 business days.
Or call us directly: (425) 233-8657
Results
What this looks like in practice
Reviews
What clients say
"They made a beautiful website with a more than competent understanding of SEO. They will write better Google Ads than you. The ROI has been between 2-10x consistently. They are trustworthy and easy to communicate plainly with."
KG I
SEO + Google Ads Client
"Very easy to work with. Really understand how Google works. Make you feel like your money is valued and every dollar I've spent has come back to me as ROI. Huge fan. Literally every member of the team feels like they are on your team."
Alykhan Sunderji
Google Ads Client
"We started receiving SEO services from Integrity Marketing which made immediate impact in our business. Even after a short period of time we are spending less in ads and getting more leads out of them."
Seattle Bath and Shower LLC
Bath Remodeling
Ready to grow?
Let's talk about what a focused marketing strategy looks like for your business. No long-term lock-in, no surprises.
FAQ
Common questions
Our audit covers 12 areas: account structure, keyword targeting, negative keywords, ad copy, landing pages, bid strategy, conversion tracking, Quality Score, geographic targeting, device performance, ad scheduling, and budget allocation.
3-5 business days from account access.
At minimum, once per year. Immediately if you changed agencies, launched new campaigns, or noticed declining leads.
Broad match without negatives, misconfigured conversion tracking, geographic targeting too wide, mismatched landing pages, and bid strategies optimized for clicks instead of conversions.
Yes. If you spend $1,500/mo and the audit identifies 30% waste, that is $450/mo back in your pocket.
In most cases, yes. The bigger win is redirecting budget toward searches that actually convert.
What is a Google Ads audit? A Google Ads audit is a line-by-line review of your account structure, keyword targeting, negative keywords, ad copy, landing pages, bid strategy, conversion tracking, and budget allocation. Our audit covers 12 areas, takes 3-5 business days, and delivers a written report with prioritized recommendations and a 30-minute walkthrough call. No obligation.
The audit is free. Google Ads management starts at $750/month if you choose to work with us.
See full pricingService areas